Spillt

HELPING NETWORKS REFRESH BRANDS THROUGH ANIMATION

Recently Spillt was tasked with helping ABC Family refresh their flagship brand logo animation for all digital medias. This animation is geared to all forms of digital media including, broadcast, web, phone and interactive. The main goal was to create a builds that retained ABC Family’s cohesive brand package while increasing the excitement and energy of the brand. Multiple versions and tests were created to focus on the specific traits in the animation. Below are some stills from this build:

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